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Web Film
Trekker-X3: Nature's Eyes
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The link between urban populations and nature is fading considerably. To raise awareness of this, Crosscall the creator of the outdoor mobile technology market is opening a window into the world of two ambassadors of nature, Botei and Kuja. Their platform? A place where millions of people connect daily: Instagram. Botei, a Mongolian falconer, and Kuja, a member of an Amazonian community, are taking it upon themselves to help people rediscover the beauty of nature and the wild via Instagram.Agency: Leo Burnett, Paris
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