 |
Web Film
MyDirtyHobby.de: Easter Egg Hunt
Testicular Cancer has a 95% chance of successful treatment – if detected early. The adult entertainment platform mydirtyhobby.de is raising awareness for regular testicle examination. With the support of popular adult entertainment star Lucy Cat, the opportunity of Easter - and the fact that in German, the word for "egg“ and "testicle“ is the same: Ei.
Easter is the time for egg hunting. Unfortunately, men forget the importance of searching their own "eggs“ when growing up: Testicular Cancer is the most common cancer affecting young adults. Important institutions like the German Urology Society appeal to young men to check their testicles regularly. But only 11% of all German men take advantage of free annual cancer checks. The initiative is supported by mydirtyhobby.de – for every 1000 views, the adult entertainment online portal, on which the videos of Lucy Cat are normally to be seen, will donate 10€ to Testicular Cancer prevention programs. Agency: Serviceplan PR, Germany.
Global Creative Strategist: Maximilian Schöngen |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
