Embed Video
KONE had found a way to take elevator comfort, reliability, and safety to the next level connecting elevators to an AI-powered cloud, which listens to and analyzes each elevator's
… read morebehavior and status every second. This way KONE 24/7 Connected Services can predict maintenance needs, and prevent and fix breakages before they happen. We were briefed to make the launch take KONE far ahead of the competition, into the uncontested digital leader in elevator services without it becoming just another mindless"AI-connected" launch.
The objective was to create global awareness on an unprecedented level for a brand formerly known within the elevator industry, only.Agency:Hasan,Finland
read less...Dean Clatworthy, Lead developer
Vesa Markonsaari, Production AD
Ketsia Anttila, Account manager
Anna Nurkse, Digital officer
Turo van Liere, UI/UX Designer
Luca Rossi, Web designer
Client: KONE Oyj
Anja Boxberg, Director, Maintenance marketing global communications & marketing
Max Alfthan, Executive Vice President, Marketing and communication
Anna-Kaisa Ehnqvist, Marketing communications manager global marketing & communications
Cocoa Mediaproductions:
Henri Laurikka, CG supervisor and artist
Niko Kuurne, Producer
Janne Ahvenlampi, Motion graphics
Markku Mäkelä, Sound design
Jonas Bohman, Digital artist
Aleksi Koskinen, Photographer / Tre Film Ab
Into Digital:
Antti Rasi, Account director
Antti Lassila, Head developer
Jarno Kontkanen, Frontend developer
PR:
Mark Terry-Lush, Partner / The Honey Partnership
John Broy, PR Consultant / Whiteoaks
Lena Barner-Rasmussen, Agency director / Spoon
