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Top 6: June 7th 2017
Web Film
Ikea: The Blue BagTop 6: June 7th 2017
Finally 30 years after its release, we think it’s about time we honor what might be the most hardworking bag in the world. It’s been talked about, made into dog-ponchos, used as a fashion accessory and for exercising and we think that's great. But the truth is, this plain piece of plastic has an even bigger meaning than that, it summarises everything we believe in: That design, function, and quality shouldn’t be just for a few. A few FRAKTA facts:To test it, someone weighing about 50 kilos stood inside the bag and we lifted it up to see if it would hold. It did.
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