TV ad: Golden Crumpets: Unleash the Golden Crumpet

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George Weston Foods (GWF) has kicked off a new campaign for its breakfast iconic brand Golden to further leverage Aussie's love for its gloriously spongy, holey crumpets. BMF introduces a story about one Crumpet that dreamed of more. More than just butter, jam, and honey; despite its family being so set in its old ways.

Category Food
Client George Weston Foods
Agency BMF
Country Australia
Uploaded 6 June, 2017

Credits

Director
Psyop
Executive Creative Director
Cam Blackley
Creative
Dantie Van Der Merwe
Creative
David Fraser
Producer
Shannon Alexander
Producer
Alena McDougal
Agency Producer
Tamara Kennon
Agency Producer
Esta Lau
Group Account Director
Kura Tyerman
Planner
Emily Field
Post production
Psyop
Editor
Psyop
Managing Director
Stephen McArdle
Music + Sound Production
Rumble Studios
Senior Account Manager
Lauren Barnes

Other credits

Digital Content Strategist: Jacinda Fermanis

Digital Executive Producer: Laurence Pogue

Media Agency: Carat

Social Agency: Spectrum

Client Credits: Golden

Marketing and Innovations Director: Graeme Cutler

Head of Brands and Communications: Justine Cotter

Marketing Manager: Barry Clare

Marketing Manager: Jodie Dabelic

Brand Manager: Paolo Castello

Golden Crumpets: Unleash the Golden Crumpet

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Golden Crumpets: Unleash the Golden Crumpet

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