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SuperSauce: SuperSauce - The Undercover Vegetable Sauce
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SuperSauce. An undercover sauce based on an idea that sounds silly but works like crazy: eat more vegetables with vegetables. The ingredients are disguised as superheroes on the package design. Making the bottles look more attractive to kids and avoid them finding out about the contents Agency: J Walter Thompson, Amsterdam
Designer: Ronald Mica, Robert Harrisson, Madelon Brakenhoff |
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