FRESH Eggs: FRESH Eggs launch campaign: Aubergine

This is a press/ outdoor campaign for the launch of Free Range Eggs Ecosystem (FREE) developed by Horticulture Entrepreneurs & Naturalists Society's (HENS) free-range eggs brand FRESH (Free Range Eggs Special Harvest) in Kashmir.
The campaign highlights the freshness and the unfertilised nature of FRESH Eggs by depicting them as freshly harvested fruits and vegetables as the unfertilised eggs are considered vegetarian as well.