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Audible: "Grow Your Mind - Jane Austen"
This campaign via WiTH Collective called 'Grow Your Mind', for Audiobook provider Audible.com.au, features Jane Austen in couples' therapy and brain growth guidance from researchers at Sydney University's Brain and Mind Centre.
The integrated campaign, spans above and below-the-line channels including TV, cinema, digital and outdoor, plus a strong focus on publicity and social across platforms Facebook, YouTube, Twitter and Instagram.
Publicity Agency: Poem |
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