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Shiseido: All Things Beautiful Come From Nature
WASO is Shiseido's new skincare range based on the ancient Japanese philosophy of Washoku, it harnesses the power of Japanese food and botanicals to improve the look and feel of skin, hydrate and moisturize in one of the most natural way possible. The campaign compose of talents such as Viviane Sassen and Julian Klincewicz who have helped create strong visual and film contents for the project. Agency: Wieden + Kennedy Tokyo
Strategic Planner: Irina Tone |
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