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Close To Nature Flowers: Hurricane Kathy


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An angry girlfriend or boyfriend is just like a fierce storm, and the aim of this poster campaign from BBDO Bangkok is to target customers who need to find a way to restore peace to their relationships – the solution is with flowers. The art direction of the campaign was inspired by infrared satellite images of actual hurricanes and then crafted with Close To Nature’s colourful range of flowers. More than 100,000 flowers and 32 different varieties were used to create 3 Hurricanes – showing the beauty and variety of flowers and demonstrating Close To Natures expertise in floral arrangements.
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Client Service Director : Arunee Rueangwattanaporn

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