TV ad: Tyrrells Crisps: Very Important Potatoes

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Tyrrells, the premium snack manufacturer, is launching its first ever TV advertising campaign. The brand is spending £2.5m on media before the end of 2017 with video on demand, outdoor and social media supporting the TV advertising. The films, created by Wieden+Kennedy London, will air from September 11 and run until the end of November. The voiceover is provided by actor and impressionist Peter Serafinowicz (The Tick, Guardians of the Galaxy, Shaun of the Dead). The advert is centred around Tyrrells Court Farm, where the brand produces its crisps, humorously bringing to life the way they select the finest potatoes to make their crisps taste ‘absurdly good’.