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KFC: Grandparents Menu
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KFC tends to target young people with glitzy, trendy, fancy names on the menu so on nation grandparents day in Poland, KFC launched the 'Grandparents Menu,' changing their product names to make products more understandable to aging Polish people. Agency: McCann Worldgroup, Poland.
Additional Credits: Lukasz Krol, Karolina Kobiela Related |
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