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The human rights organisation La Cimade has launched “Living Is Winning” to remind people that there are refugees that are involved in athletic feats with more than Olympic medals at stake. The campaign, featuring the #LivingIsWinning hashtag, was created and directed by creative team Valentin Guiod from Josiane Paris’ and adam&eveDDB London’s Min-Hyung Choi.
Head of Agency : Laurent Allias, Baptiste Thiery |
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