There are social cause campaigns flooded on Social Media every year. But still, nothing changes! Animals Matter To Me, an animal NGO committed to the welfare of all types of animals … read morecollaborated with Tonic Worldwide to enable a solution for the same. Agency, Tonic, launched the campaign #TurnOnTheWoofer which introduces specially composed therapeutic music for dogs. The campaign is also supported by Sony Mix and aims at providing dogs a musical relief this festive season. Renowned Musician, Siddharth Basrur, has composed the music after weeks of research and trial with special low level beats and rhythm that has a soothing effect on Dogs.
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