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Web Film

Herbal Essences: Changes


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"Change" is a natural part of life that can take many forms and emotions. From scary to invigorating, tough to empowering. But when people go through change, they often grow, and can start to see the everyday in new ways. In this film, four women share their motivations for making a change, and how the outcome of their choice ultimately made them feel more alive #EmbraceChange. Agency: Forsman & Bodenfors, Stockholm.
Credits Other credits

Account Supervisor: Susanna Fagring

Account Manger: Jessica Bonebjär, Britta Malmberg

Designer: Karin Nolmark

Planner: My Troedsson

PR: Maja Bredberg

Social Media: Sebastian Nowacki

PR Agency: MMC

Music Supervisor: Gabe McDonough

Media Partner: Hearts & Science, MMC

Activation Strategy: Mano / Copenhagen

Music: MAS, Music and Strategy

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