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Hyundai: Hairdryer
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Hyundai Motor Company, director & filmmaker Tom Kuntz, and R/GA London have collaborated on a campaign to launch N, the new performance line-up. The campaign, in which R/GA was responsible for strategy and creative, features the first product in the line-up, the Nurburgring-tested i30N. 'Feel the Feeling' is a collection of films inspired by Kuntz' perspective on the N character; Mischief. Harnessing the experience of driving an N and its character. The campaign features N-made products which bring to life the feeling of driving the car.
Simon Wassef - Executive Strategy Director Related |
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