Portuguese Film Academy: Kitchen

In storytelling, we know, every word matters. And a different word, in the right moment, can change the plot entirely. To advertise the first Festival of Scriptwriting for TV and Cinema in Portuguese language, promoted by the Portuguese Film Academy, FCB Lisbon created a smart and fun campaign that proves exactly that. The two films, "Orgasm" and "Kitchen" show how an apparently insignificant word changes everything in the story.