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Web Film
Chappy: The Chappy Pledge
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Chappy, the hottest global gay 'dating' app, has today unveiled a global campaign via highlighting the regular use of prejudicial language and attitudes from users on dating platforms. The insight, backed by research commissioned by Chappy, reveals over half of the 500 people surveyed had witnessed racism, body shaming or general abuse on dating apps. The film features 16 men talking about their experiences on dating apps, revealing rampant underlying racism, ageism, fat shaming and fem shaming in digital spaces.
Media agency: In-house: Chappy Marketing Related |
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