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Sainsbury's: Every Bit of Christmas


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The 2017 Sainsbury's Christmas advert squeezes every bit of Christmas into a wonderfully fun and festive song, sung by people all over Britain. Christmas is the time of the year with the most 'Living Well' moments, so instead of celebrating just one bit, we are celebrating every bit - with a song that captures what the season really means to every one of us. #everybitofChristmas is living well. Agency: Wieden + Kennedy, London.
Credits Other credits

Group Account Director: Aaron Cole

Account Director: Frankie Purvis

Account Manager: Lauren Ivory

Planning Director: Tom Lloyd

Planner: Nick Exford

Project Director: Mark D'Abreo

Creative Producer: Emily Khoury

Creative Producer: Rashel Tashchian

Creative Production Assistant: Aran Patterson

Design Director: Karen Jane

Designer: Adam Hunt

Designer: Phil Rosieur

Designer: Steph McArdle

Motion/Animation Designer: Jon Harris

Studio Artworker: Jhy Turley

Line Producer: Tom Knight

Editorial Company: Trim

Editor: Thomas Grove Carter

VFX Company: Time Based Arts

VFX Executive Producer: Tom Johnson

Grade: Simone Grattarola

Flame Lead: Mike Aveling

Flame: Alastair Ford

Flame: Jamie Crofts

Animation Lead: Jess Gorick

Animation: Alex Dobbin

Animation: Dave Baum

Food Directing: Dan Lowe

Food Directing: Jess Gorick

Music Company: Leland Music

Song Writer: Mikis Michaelides

Song Writer: Ben "Doc Brown" Smith

Mix Company: Factory Studios

Sound Design & Mix: Anthony Moore

Food Photographer: David Sykes

Food Stylist: Katie Giovanni

Portrait Photographer: Charlie Campbell

Casting: Stark Casting

Post Production: Stanleys Post

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