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Beleave / R.I.D.E. Checks: Three New Cannabis Strains Created to Expose the Consequences of Driving High
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BBDO Toronto has partnered with R.I.D.E. CHECKS and medical marijuana producer, Beleave, to create 'Consequence Strains,' three new cannabis strains that expose the consequences of driving high. The cannabis information resource Leafly.com lists 779 known marijuana strains, yet whimsical names like Laughing Grass and Candy Cane Brain fail to convey the potentially life-changing consequences of smoking and driving.
Senior Designer: Mike Nugent Related |
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