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Web Film
Brunner: The Ultimate Holiday Commercial
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A 97-second video Christmas card created by Brunner (yes, Hanukkah, Kwanzaa, and Boxing Day, too) covers pretty much all the bases. In "The Ultimate Holiday Commercial," two creatives, tasked with creating a "sincere holiday greeting," envision a grab bag of a spot filled with (deep breath)... affluence, Jingle Bells, abundant gifts (and purchases), kittens, puppies, polar bears, romance, retro, ethnic diversity, dancing Santa, VR Santa, dancing cookies, dreamy kids (dreaming of clients' products and services), lumber. The closing voiceover, as they would have it, is "genuine, sincere, heartfelt," as it states, "The very best thing about the holidays is you. Our warmest holiday greeting and best wishes for the new year."
Production Sup.: Jim Lundy |
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