 |
Top 6: March 14th 2018
Interactive
International Women’s Day: Queen RulesTop 6: March 14th 2018
On International Women's Day, FCB Inferno, the agency behind Sport England's 'This Girl Can', is launching Queen Rules, a new way to play cards, where Queen outranks King. This campaign is designed to get the conversation about gender equality on the table. With support from Unibet, the campaign will launch with simultaneous live events and tournaments of Queen Rules poker on March 8th in London, Stockholm, Malta and more to be announced. A social experiment film, created in partnership with production company Archer's Mark, will be released on the same day. The agency is challenging people everywhere to change how they think and play with the new rules. For examples of how to play, and which games work with Queen Rules, visit queenrulesproject.com or join the conversation with #QueenRules.
Senior Project Manager: Bridie Scriven Also best this week |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
