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Achla: The Guy Who Chops Salad
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We've all been there, at work I mean, slaving away on some presentation and ordering junk food or some other dodgy dish that tastes just awful. But not everyone is like that. Some people just simply won't compromise. So in order to promote 'Achla Beetroot Salad' as a great upgrade to the boring everyday office salad, Strauss Group created an ad glorifying the people who don't compromise on junk food and eating in front of their computer screen. The Salad Choppin Guy who proudly takes the time to chop a fresh salad at work, come hell or high water. Agency: BBR Saatchi & Saatchi & Facebook, Israel
Digital Creative Director: Naor Itzhak |
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