GOLD104.3's The Christian O’Connell Breakfast Show: Ready for Melbourne

ARN has today announced its new marketing campaign via Joy, to introduce Gold104.3’s The Christian O’Connell Breakfast Show to Melbourne. Through various executions it embraces the concept that international radio legend, Christian O’Connell, is ‘Ready for Melbourne’. The Gold104.3 marketing campaign showcases new talent Christian O’Connell and will roll out in a number of phases including targeted TV, outdoor, transit, digital and social. Agency: Joy