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Anti-immigration sentiments, separating families at the border, the ongoing DACA debate, the Charlottesville rally, and hate crimes on the rise - a series of grim and unsettling … read moreevents in the US gave Los Angeles-based independent shop Dailey great pause. Dailey’s creative team, led by ECD Marcus Wesson, decided to take a stand and develop WhatDiversityGivesUs.com, an in-house-created web site, to counter this disturbing trend. The What Diversity Gives Us site asks a simple question, “What have [blank] done for America anyway?” Filling in the blank generates a curated list that highlights the contributions of various ethnic groups and other underrepresented identities to American culture, medicine, science, entertainment and nearly every facet of society. For example, searching 'Mexicans' yields contributions including the artificial heart, e-books and popcorn. Searching 'Muslims' results in surgery, chess and YouTube. Each contribution is linked to a source web site. The site includes a link to the ACLU, encouraging visitors to take action and donate.
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Credits
Other credits
Managing Partner: Jean Grabow, Bill Waldner
Chief Digital Officer: Minh Le
Content Producer: Krissy Derossi Wurzer
Director of Technology: Mitch Malpartida
Systems Manager: Cameron Cox
Digital Producer: (Jr.) Jessica Uribe
Editor: Lina Yaghi
Sound Designer: Henry Correa
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