![]() |
Top 6: July 11th 2018
Interactive
MGM Resorts: KaraokeTop 6: July 11th 2018
MGM Resorts International hosted a special celebration of the first-ever Stonewall Day on June 28th, providing new versions of love songs and allowing singers to pick a pronoun, customize the lyrics to their preference. This event was an extension of MGM’s UNIVERSAL LOVE project, which featured a collection of reimagined love songs for the LGBTQ community and was held at the iconic Stonewall Inn. A video of the event will be distributed online and in social media. Stonewall Day honors the Stonewall Uprising, widely considered the beginning of the gay rights movement. MGM Resorts worked with the Stonewall Inn and the Stonewall Inn Gives Back Initiative to join in this historic event. Stonewall Day is a program of Pride Live Nation, a social advocacy and community engagement platform for the LGBTQ community. Each singer at the Stonewall Inn karaoke night was be able to sing their song using a male, female or non-gendered pronoun using a Universal Love-branded interface. MGM Resorts created an app to run the selected songs on the karaoke unit and a songbook for karaoke singers to follow. Agency: McCann, New York
Kelsey DaHarb – Junior Art Director |
The Best Ad JobsRetrieving latest jobs
advertising news |
![]() |