BCAA: Paranoid

With legalized cannabis coming October 17, BCAA teams up with One Twenty Three West to launch a new awareness campaign around impaired driving, after a national CAA study showed that 20% of 18-34 year old Canadian drivers think they drive the same or even better when high. BCAA takes road safety seriously, and for Shawn Pettipas, BCAA’s Director of Community Engagement, the facts are troublesome. While this paints a grim picture, a new BCAA survey shows another side to the story, with the majority of millennials thinking and acting responsibly around impaired driving. BCAA believes millennials have the potential to lead all generations in high-driving prevention.