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Today, technology is more part of our daily lives than ever before. As digital evolves and innovation continually expands, so the world is evolving with it. Orange is part of this … read moreevolution with one objective at heart, connecting people. In this ever more complex world the latest brand campaign shows how Orange brings people closer and simplifies technology. This new communication is based on the idea that « Orange brings you closer, the rest in your hands » which emphasizes the human aspect of Orange as a brand who respects the personal freedom of people in their use of technology. The campaign, created by Publicis Conseil, Paris, will be aired for the first time during half time of the World Cup final between France and Croatia on Sunday July 15th, on the national TV channel TF1.
read less...Global Brand Director: Jean-François Rodriguez
Global Brand Advertising & Activations Director: Elena Cabrero Head of European Advertising: Charlotte Bowrey
Head of SSA Advertising: Sekou Bah
Music Brand Manager: Vrej Minassian
Global Media Manager: Géraldine Grümmer
International Advertising Campaign Manager: Charlie Leveque
Account Managers: Magali Bergeroux, Carla Cabalfin, Jeanne Lemarchand, Elsa Stern
Strategic Planning: Libby Little, Etienne Averseng, Leo Simonsmith
Line Producer: Rodolphe Lanaro
Production Assistant : Lucie Gallot
Post-Production: Digital District
Post Producer : Cyril Bordesoulle / Guillaume Larose
Editing: Carlos Font Clos
Colorgrading: Mathieu Caplanne
Photographer: Sydelle Willow Smith
Sound Producer: Joel Tessonneau
Business Affairs: Catherine Oger
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