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Coleman Japan: Light Up
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Coleman Japan Co., Ltd. (hereinafter Coleman) has released its new brand movie created by Geometry Global Japan. With the new slogan “Light Up”, it shows how camping brings people together. In Japan, Coleman is known as a leading innovator and manufacturer of outdoor products. It has helped people have fun and make memories by providing the gear integral to their outdoor experiences. The slogan of Coleman in 2018 is "Light Up" and with this new brand movie, the brand aims to foster meaningful connections between people, through camping.
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