 |
Tv
Ford Mondeo: Balloons Copycat
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
To extend and localise Ford Mondeo's European produced launch commercial "Balloons" JWT NewZealand created a viral copycat of the spot. It created widespread debate on You Tube whether it was real or fake. A two minute piece on NewZealand's TV3 National News proved it to be fake but in the process created mass exposure for Ford and Mondeo.
Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
