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Marianne, the McDonald’s Buttermilk Crispy Tender-lovin’ Grandma is back and showing her spicier side in a campaign for McDonald’s new Sweet N’ Spicy Honey BBQ Glazed Tenders.
… read moreInspired by the tenders’ irresistible honey BBQ glaze made with a variety of spices, the “Sweet N’ Spicy Grandmas” campaign is a fun and unique twist on a familiar favorite. Created by We Are Unlimited as a continuation of last year’s Buttermilk Crispy Tenders “Grandma Has a Life” campaign, the new creative features Grandma Marianne talking about how McDonald’s new Sweet N’ Spicy Honey BBQ Glazed Tenders are the perfect combination of Sweet and Spicy, just like her.
read less...CLIENT: McDonald’s
VP Marketing & Branded Content: Kenny Mitchell
Senior Director of Marketing: Julie Wenger
Director of Marketing: Michael Joiner
Brand Manager: Ivonne Loza
Brand Supervisor: Luci Ramos-martell
Brand Manager Social Content & Engagement: Emily Charron
Brand Supervisor Social Content & Engagement: Faizan Tahir
Marketing Operations: Keishon Williams
CREATIVE AGENCY: We Are Unlimited
Chief Creative Officer, DDB North America: Ari Weiss
Chief Creative Officer, UNLTD: Toygar Bazarkaya
Executive Creative Director, UNLTD: John Hansa
Creative Director, UNLTD: Josh Mizrachi
Creative Director, UNLTD: Jimmy Dietzen
Senior Copywriter, UNLTD: Sarah Uchison
Senior Art Director, UNLTD: Emily Walton
Co-Head Account Management, UNLTD: Melanie Behling
Account Supervisor, UNLTD: Taylor Knowles
Account Executive, UNLTD: Jessa Gianotti
Chief Strategy Officer, UNLTD: James Lou
Senior Narrative Strategist, UNLTD: Kevin Bynoe
Executive Producer, UNLTD: Tom Cronin
Producer, UNLTD: Nikki Calabrese
Integrated Producer, UNLTD: Rivetta Goodrich
PRODUCTION COMPANY: O-POSITIVE
Director: Brian Billow
Executive Producer: Ralph Laucella
Executive Producer: Mark Grill
UPM: Grayson Bithell
EDITORIAL: CUTTERS
Editor: Grant Gustafson
Executive Producer: Patrick Casey
AUDIO POST: ANOTHER COUNTRY
Producer: Tim Konn
Audio Engineer: Peter Erasmus
FINISH HOUSE: Flavor
Flame Artist: Brian Higgins
Producer: Bruce Rindler
COLOR HOUSE: Framestore Chicago
Colorist: Maria Carretero
Producer: Meg Miller
