 |
Tv
M&M's: Eaten
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
This Halloween, fans of the M&M'S brand have a special treat to look forward to – a new M&M'S commercial. It's been 11 years since the brand has released a new Halloween commercial and this year, Red and Yellow are back for a hauntingly good time. The :15 second spot, "Ghosted," was produced by BBDO New York and takes a humorous look at "surviving" the scariest night of the year—which, it turns out, is even scarier when you're a M&M'S character. The commercial opens on Red and Yellow leaving the aftermath of a Halloween party, seemingly unscathed, as Red remarks how glad he is that they made it through another Halloween without being eaten. Yellow agrees with his friend, but is looking a little more ghostly than Red. It's not until the end, when Yellow floats away with a bite taken out of his back that the audience realises he didn't survive after all. The commercial takes a Halloween-themed look at the brand's longstanding irresistibility storyline to show what life (or death) is like when you're a delicious piece of chocolate. Along with the full-length spot, a :06 second version, "Eaten," will also run online.
Senior Project Manager: Jessica Cohn Related |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
