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Cdiscount: The Monster
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In the last 20 years, Cdiscount, a leading French e-commerce site, has radically transformed consumer habits and made thousands of products more accessible to everyone, from 1E DVDs back in 1998 to 99E hoverboards in 2018, even discounts on services and utilities, like 15% off electricity. Today, for its 20th birthday, Cdiscount is going even farther with its new campaign “Space Offers”. To celebrate its 20th birthday, Cdiscount is proposing offers that are so crazy it would simply be unjust to limit them to earthlings. And so, to kick off the celebration, the brand launched its first offer into space so the whole universe could benefit… Earlier this month, Cdiscount sent up a package tied to a balloon. Nearly 40km above earth’s surface, Cdiscount’s first ever space offer made it to the stratosphere, the edge of the universe, officially launching the campaign!
Managing Director : Farid JEHAN Related |
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