TV ad: Ubisoft: The Beat

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With Just Dance’s latest spot we show dance in a new light. The brand reveals the true reason why we all love dancing. From the oldest to the youngest, and even those that haven’t been born yet. Why? Because we all have a beat inside; our heartbeat. We are all driven by this rhythm, inside of us, waiting to get out.
Directed by award- winning director Gary Freedman (ranked 2nd highest awarded commercial director by the Gunn Report) and produced by La Pac, this film truly celebrates the innate need to dance and it is filled to the brim with the real, raw, all-consuming joy that dance brings. Agency: BBDO, Paris

Agency BBDO PARIS
Country France
Uploaded 25 October, 2018

Credits

Director
Gary Freedman
Executive Creative Director
Matthieu Elkaim
Creative Director
Benjamin Dessagne
Creative Director
stephane santana
Producer
Morgane Bohn
Producer
Jerome Denis
Art Director
CLEMENT PAYEN
Copywriter
LINNEA KAVSJO
Production company
La Pac
Executive Producer
Jacob Swan Hyam
Sound Design
The
Account Director
NICOLAS CARLOTTI
Post production
LAURENCE LELONG
Strategic Planner
NICOLAS ORSONI
Post production
Editors
Post production
BACK UP
Account manager
LUCIE LAVRARD
Account manager
anais courbez
Head of Production
ÉRIC LIPCHITZ
Head of Production
Julien Sanson

Other credits

Vice President Proximity: EMMANUEL DEVEZEAUX DE RANCOUGNE

Director of Production: MAURO CHIARELLO

Ubisoft:

GEOFFROY SARDIN

Senior VP Sales & Marketing – Ubisoft EMEA

GUILLAUME CARMONA

VP Marketing – Ubisoft EMEA

SARAH MOISON

Associate Marketing Director – Ubisoft EMEA

JULIA CHOURGNOZ-VILLANO

Brand Manager – Ubisoft EMEA

Ubisoft: The Beat

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Ubisoft: The Beat

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