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Itau Bank: What are you looking for in 2019?
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Itau Bank has launched its most awaited end-of-year film in the Brazilian market “What are you looking for in 2019?”. Aiming at making people think about what they want for the new year, the campaign invites dialogue and values shared positive thoughts, however one’s paths, opinions and attitudes might differ from the next. Inspired in humanity’s relationship with its desires and wishes facing a new year about to commence, the campaign created by ad agency Africa discusses which are the things people want to conquer in their lives and the bonds that bring them together, overcoming the barriers that might make them clear.
CCO: Sergio Gordilho Related |
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