German Ministry of Health (BMG): Nursing Is More Than a Job

The German Ministry of Health (BMG) released a touching short film in the run-up to Christmas to encourage people to take up nursing as a profession. The short film, created by Oliver Handlos and Daniel Völker for Scholz & Friends and produced by Soup Film, was released online and in cinemas shortly before Christmas and quickly received over 5.5 million clicks on YouTube. In the lead up to a new 2019 German law strengthening the nursing and care sector, the commercial's emotional storyline emphasises how important the personal relationship between the nurse and the patient can be and thereby underlines the value of this honourable profession, without ever becoming cheesy or clichéd. The two-and-a-half minute long commercial shows a female nurse surprise an older male nursing home patient with a very special Christmas gift.