Print ad: Gymbox: Follow Our Instructors, Not @

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London-based fitness brand Gymbox demonstrates that working out is as much fun as going out, with its first campaign by agency Quiet Storm, which won the account in November last year. Quiet Storm has developed a new creative look and feel for Gymbox after the business moved from previous incumbent Mother. The new creative work brings to life what makes Gymbox different, showcasing that it’s the antidote to boring gyms, and injecting a sense of excitement to gym-going.