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Warrior Adventures Canada: Join Us
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Getting back to nature has long been considered a balm for stressed-out Canadians, but its restorative powers can be infinitely more beneficial for the thousands of military personnel and first responders struggling with post-traumatic stress disorder (PTSD). The healing power of nature is highlighted in a new campaign for Warrior Adventures Canada (WAC), a Canadian non-profit operated by active and retired military members that uses week-long whitewater canoeing, back-country camping and rock-climbing excursions to help PTSD sufferers reclaim their life. The campaign is built around a spot developed by FCB Canada in partnership with Toronto production company Someplace Nice.
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