The Sophie Lancaster Foundation/Illamasqua: Dark Angel

Propaganda Leeds build greater awareness of The Sophie Lancaster Foundation and raise funds to secure its future work. Sophie’s story is Epic on so many levels, but yet many people remain unaware of what Sophie did and what was done to her.We wanted to change that. So we created ‘Dark Angel’. This short film shows, through the eyes of Sophie’s guardian angel, the final tragic moments of her life.
The result is an emotional film brilliantly brought to life by award winning French animator Fursy Teyssier. Propaganda is incredibly proud of the work, but most importantly, the film comes with the blessing of Sylvia Lancaster, Sophie’s mother, founder of the foundation and the driving force behind the charity.
Our goal is to raise £500,000 pounds to secure the important work of the foundation in spreading their message of tolerance into schools and communities. So the more people see the film, the more our message spreads. In the first 3 days over 50,000 people watched the film on Youtube, and a further XX million watched as the film premiered on MTV.