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SportsNet NY: Busting Balls


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Sports are big business in New York City, but Tool of North America Director Geordie Stephens channels the city's passion through the small-time community memorabilia store in a hilarious four-spot campaign via Ogilvy & Mather for SportsNet NY. The spots star a pair of hapless transplanted Asians Sharif and Mandif - running the "NY NY Sports Sports" collectibles and apparel shop.

Read more: http://www.trustcollective.com/portfolio/content/tool_sny.php
Other credits

Client: SportsNet NY

Spots Title: Busting Balls (featured), Hoop Promotion (featured), Good Luck, Female Employee

Air Date: May 2010



Creative Consultants: Ogilvy + Mather

Senior Partner/CD: Debbie Kasher

Senior Partner/Associate CD: Arturo Gigante

EP: Patti McConnell



Prod Company: Tool of North America

Director: Geordie Stephens

DP: Joe DeSalvo

EP: Brian Latt

EP Digital: Dustin Callif

Line Producer: Katie Kilburg

Production Designer: Peter Zumba



Editorial: Peepshow Post Production

Editor: Andrea MacArthur

Producer: Sari Resnick



Color Grading: Smoke & Mirrors NY

Colorist: Ben Eagleton



Post/Effects: Smoke & Mirrors NY

CCO: Sean Broughton

Flame Artist: Philip Akka

Flame Artist: Same Caine

Producer: Paul O'Beirne

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