
For generations, girls have been praised for how they look. When we call out a girlâs beauty but forget to tell her that sheâs also âkind and cleverâ or âstrong and creative,â we can accidentally send the message that how she looks is the only thing that defines her worth. Dove has launched a new campaign for International Day of The Girl (October 11th), a global call to #ChangeTheCompliment and rethink how we talk to, and about, young girls. It was developed by Zulu Alpha Kiloâs New York and Toronto offices.
VIEW THE SPOTVIEW OUTDOOR