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Seen and noted
 Print Campaign created by BBH, London, for Cuprinol Garden Wood PaintEach ad corresponds to one of the Natural Shades in the Cuprinol range VIEW THE LAVENDER AD VIEW THE ROSEMARY AD VIEW THE SHELL AD Dice: Can You Hack It Dice, the job website for technology professionals, has a novel proposition to help job seekers get noticed: We'll put you on a billboard, if you can hack your way into it. On April 5th, Dice activated seven mobile billboards in an interactive hack-a-billboard competition. Successful hackers will win bragging rights and their name showcased on the billboard itself, plus some serious geek swag. The Can You Hack It campaign, created by independent creative agency Barkley, is targeting tech corridors in NYC, San Francisco, Atlanta, Salt Lake City and Charlotte. The CMS can be hacked by guessing the correct passwords for all 13 levels, with each level offering a series of challenges that include informational search, crypotogy, decoding, mathematical problems and more than a few broken lines of code that need to be fixed. VIEW THE CONCEPT VIEW OUTDOOR The Wayback: The Wayback The WAYBACK is a Virtual Reality film series that recreates positive moments from our past - taking viewers back in time to the sights and sounds of yesteryear. Designed specifically to help spark memories and start conversations for those living with Alzheimerâs and their loved ones and carers, this pilot episode transports the viewer back to June 2nd, 1953: the Queen's Coronation day. To immerse yourself, or your loved one, in full Virtual Reality, please watch this video on your mobile's Youtube App. When the video opens in the app, click on the Google Cardboard symbol in the bottom right hand corner (looks like a pair of glasses). VIEW THE CONCEPT Sansung Australia: Samsung & Sharni Layton #DoWhatYouCant As proud partners of Netball Australia, Samsung was inspired by Sharni Layton - one of Australia's best known and most passionate Netball players, who truly personified our "Do What You Can't" philosophy. Sharni's career took an unexpected turn in 2017 after suffering mental exhaustion. Her story along the road to recovery is one she now bravely wants to share with young girls that might be suffering like she did, and is more determined than ever, to show them what can be done. Agency: Leo Burnett, Sydney.VIEW THE SPOT  Athletes have a special relationship with their shoes. Some more special than others. Take a peek inside Shalane Flanagan's "Shoe Therapy" session. Agency: Dirty Robber, USA.VIEW THE THERAPY SPOT VIEW THE DR SOLE SPOT VIEW THE LOCK SPOT VIEW THE SAFE SPOT  The 'Inequality Balls' Project draws the attention to gender inequality turning different sports balls into a visual representation of the problem espnW, in partnership with Penalty and Netshoes launches a campaign that illustrates inequality between men and women in sports. The objective is to draw attention to the huge gap in terms of investments, prize money and salaries. The project, created by ad agency Africa, kicks off with a launch film featuring female athletes who are icons in Brazilian sports, such as Jaqueline Silva, Virna Dias, Betina Schmidt and Camila Brait, from volleyball, Alline Calandrini, from soccer and Marisa Cintra, from freestyle soccerVIEW THE SPOT Westpac: Help. It's What Australians do. Westpac has launched its latest work via DDB Sydney, which embraces the quintessential Australian spirit of mateship and people helping people. The creative launches nationally across TV, digital, out of home and social. The TV spot is set to David Bowie's 'Heroes' covered by Gang of Youths.VIEW THE SPOT  When you don't speak the language, you feel like an outsider. Learn a new language so you still feel like you when traveling to new worlds with Babbel. Agency: Wieden + Kennedy, London.VIEW THE SPOT Scholastic: Harry Potter U.S. 20th Anniversary Covers Scholastic has unveiled new covers for J.K. Rowling's Harry Potter series as part of its year-long campaign to celebrate the 20th anniversary of the U.S. publication of Harry Potter and the Sorcerer's Stone. Illustrated by worldwide bestselling author and Caldecott Medal-winning artist Brian Selznick, the new paperback editions will be published in the U.S. on June 26, 2018.VIEW THE SPOT  Sea Shepherd launches with FF New York 'Plastic Ocean' an awareness campaign to bring attention to the overwhelming plastic pollution of the ocean. The pollution of the oceans reaches new records every year with patches of plastic debris in the size of entire countries. More than 1 million ocean animals are stuck in this Plastic Ocean and die each year because of this. Yet few people seem to be conscious of this scourge, which is a real danger to the biodiversity and the environment. Sea Shepherd launches with FF New York "Plastic Ocean" a project to put this subject on the front page of the social media and to create a mindset of sustainable usage of plastic, especially for Millennials and Gen Z. This campaign created by FF New York is made up of 3 visuals and a video which are dreamlike and colorful at first glance but highlight the sad reality of sea animals trapped in plastic waste.VIEW THE SPOT  To demonstrate the capability of Nissan's Intelligent All-Wheel Drive, we told the story of the Lampton Legend, a woman who took the shortcut that couldn't be taken. She conquered the treacherous, icy hill that nobody else could. And as a result, she's revered. She's admired. She's a legend.Agency: Juniper ParkTBWA VIEW THE SPOT Political Festival: Portugal: Made of Diversity, Made of Love. "Portugal. Made of diversity. Made of love ". This is the signing of a new advertising campaign via Joao Gomes de Almeida, that intends to confront the Portuguese people with their prejudices and the way they view the people from other countries that live in Portugal. The film presentes four couples that reflect the diversity of the Portuguese population. The spot touches on the central theme of this year Political Festival. After the problem of abstention that gave the motto for the 2017s edition, this year the focus is on issues of equality and non-discrimination. The campaign is launched this Monday in social media and, after that, at RTP3, on April 13th.VIEW THE SPOT  The new Sony Bravia OLED televisions bring a dark forest to life, by creating a mystical and enchanting daytime paradise. Agency: DDB, BerlinVIEW THE SPOT  Create a photo album from the 'hole' world. A 30 spot for Lupa, the app in Israel for making photo books directly from your phone. The roots of our idea are in Hebrew, where the term 'hole' carries a second meaning. A hole is not just a hole; it is also a very far and away location. When you know that meaning, the rest of the concept is easy to understand (and apply to photos).Agency: No, No, NO, NO, NO, Yes VIEW THE SPOT Fondation Emergence: No Matter the Gender LG2, Montreal has illustrated this "(S)He Deserves Respect" print campaign for Fondation Emergence.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD The Chaeli Campaign: Motivation Born with cerebral palsy, Chaeli is going to ride a horse for five days. Bet she can't do it? She wants you to. The more you bet, the more money she can raise for kids with disabilities. The Chaeli AgencyVIEW THE MOTIVATION AD VIEW THE BIGGEST AD VIEW THE RIDING AD Perth Zoo: See You at Perth Zoo Winning the Lotto doesn't solve all your problems...Get some Powerball problems in your life. Agency: Marketforce, Perth PLAY THE SPOT Rebel Sport: Rugby Fighter Rebel Sport wants to inspire New Zealanders to make the most of each and every day. To push through the daily grind and always make time for sport. But how do you motivate time-poor Kiwis, to side-step the couch and go outside to play? Ogilvy and Revolver teamed up to do it with an epic 90 second film 'Rugby Fighter', featuring the remarkable New Zealander, Rebecca Wood.VIEW THE SPOT  For one star-crossed couple, their 2018 Hyundai Kona keeps them connected, even when they're worlds apart. The first-ever Hyundai Kona with Blue Link. Life on Earth just got a little more intelligent. VIEW THE SPOT  American Express is a global service company, providing customers with exceptional access to charge and credit cards, insights and experiences that enrich lives and build business success. Get up close to the passionate lives of rising artists, a new wave of entrepreneurs, and everyday people demonstrated in this campaign via mcgarrybowen, New York.VIEW THE WORLD AWAITS 60SEC SPOT VIEW THE WORLD AWAITS 30SEC SPOT VIEW THE WORK AT HOME DAD SPOT VIEW THE NEW PERSPECTIVE SPOT VIEW THE CHANGE THE WORLD SPOT VIEW THE LONG DISTANCE SPOT VIEW THE BALANCING 30SEC SPOT VIEW THE BALANCING 60SEC SPOT Hostelworld.com: Even Divas are Believers Legendary diva Mariah Carey has accidentally taken a break from her lavish lifestyle to join backpackers on a recent trip to Barcelona where she had her first hostel experience with Hostelworld. Agency: Lucky Generals.VIEW THE SPOT  In 1948, Leicester butcher Henry Walker took the humble potato and created a delicious new snack, Walkers Crisps. Since then, your tastes and passions have inspired us to create new flavours that tickle the taste buds of this unique nation. Whilst your tastes may have changed over the years, one thing's remained the same, you are still our secret ingredient. Agency: AMV BBDO, London.VIEW THE SPOT Southeast Toyota Distributors: A Safer Bike 22squared has teamed up with the Southeast Toyota Distributors to promote what companies like Toyota are doing to make driving safer. Which inspired Priority Bicycles to see what they could do to make cycling safer. VIEW THE SPOT  Sea of Thieves is a new shared-world adventure game developed by Rare for Xbox One and Windows 10 PC. In this new world, legends aren't born. They're forged through beginner's luck, happy accidents, daring deeds, and, sure, even the occasional epic failure. Players who set sail in Sea of Thieves unfurl their own unique pirate legends. A game of legends requires a legendary ad campaign so we decided to start things off with a bang. A man was launched to launch our campaign. Then, to honor the most ridiculous deeds and unexpected accomplishments in this shared-world, we created a huge pirate museum. Eight unique videos bring different game elements to life online and in movie theaters near you. Agency: 215 McCann VIEW THE SPOT  HARIBO is supporting its new Fruitilicious product with the latest execution in its "Kids' Voices" campaign created via Quiet Storm, London. The commercial builds on the emotional promise of the HARIBO brand, to "Bring out the Child Inside." The ad shows the characters eating the new HARIBO Fruitilicious, which awakens their inner child, resulting in them speaking with kids' voices to describe the product. Set in a hotel lift, a variety of adult characters are brought together as they share a pack of HARIBO Fruitilicious. To our surprise, they speak enthusiastically with kids' voices as they describe the eating sensation. The spot takes a further unexpected turn when a child, who is also in the lift, interjects to inform the adults that the product they are enjoying actually contains 30% less sugar, which is delivered in a surprisingly deep adult voice.VIEW THE SPOT  SAP is launching a new global advertising campaign. The campaign is the next evolution of its "We help the world run better" platform and is centered on helping their customers become best-run businesses. The commercial ends with a new tagline, "The best-run businesses that make the world run better. The best run SAP." The effort, created by BBDO New York, is a multi-media campaign that includes TV/film, print, digital, out-of-home, social and an updated web experience. The TV spot continues to feature actor Clive Owen, who first appeared in SAP commercials last year. VIEW THE SPOT  What's the common denominator of people who struggle with hunger and homelessness and the chefs who work to end it? They all have their favorite food at Thanksgiving. As expressed in this film for Fare Share Friday, an event where everyone comes together to share a dinner in support of Crossroads Community. Agency: Saatchi & Saatchi WellnessVIEW THE SPOT  In Europe's biggest cities the war between cyclists and motorists is at its peak. Whether in Paris, London or Rome, cyclists suffer from the noise, the pollution and the danger caused by the many vehicles of the road. Veloretti, an independent bicycle brand from Amsterdam, has decided to become the voice for these silent sufferers. When a car brushes past a cyclist, you're likely to hear a whole tirade of expletives and this is precisely the message that Veloretti decided to convey in its latest short film. The beautiful technological choreography between bike and machine features a track from the UK-based artist Rival Consoles. The film will be part of an online campaign via Anomaly, London, demonstrating once and for all that bicycles own the cities. VIEW THE SPOT World Parkinson’s Disease Day: Shake Parkinsons Off For World Parkinson's Disease Day - Wednesday 11 April, the Brain and Spinal Cord Institute (ICM - Institut du cerveau et de la moelle epiniere), with Publicis Conseil, is launching a new campaign to raise awareness and appeal for donations. The campaign will comprise a film running online and on TV, supported by a mobile phone version using haptic technology. While watching the film, the technology triggers phone vibrations recreating the tremors of Parkinson's disease.VIEW THE SPOT  Bharathi Pharma is the new defence system for your immunity. Agency: Jaanrise, Hyderabad.VIEW THE 1ST AD VIEW THE 2ND AD DenizBank: Credit X FCBRAM, Istanbul has created "Credit X," 18 different youtube pre roll ad for the new iPhone X. By using Youtubes device targeted ads technology, which allowed DenizBank to run unique ads for different versions of Apple and Samsung devices. This way we were able to surprise the viewer by unboxing their smart phone model instead of an iPhone X and invite them to upgrade. Agency: FCBRAM, IstanbulVIEW THE CONCEPT Sparkle Paper Towels: Gourmet Chicken Nuggets To showcase Georgia-Pacific's Sparkle paper towels as a brand that celebrates smart and savvy choices, the Sparkle team has partnered with San Francisco-based creative agency, Cutwater, for its new Make the Bright Choice campaign, which encourages consumers to spend less on every day little messes with Sparkle paper towels. While Sparkle has always prided itself as a smart choice, it's ready to show off its spirited side with a new package design and a re-imaged Sparkle Fairy (designed by Rebecca Weinberg) to celebrate our consumer's bright and savvy choices like not over spending on everyday little messes. VIEW THE 30SEC SPOT VIEW THE 15SEC SPOT  Cardi's class is in session. Stream her debut album, "Invasion of Privacy," on Spotify now. VIEW THE SPOT  In 2 new spots titled 'Siamese Twins' and 'Childbirth', Serviceplan France Creative Director Daniel Perez gives a surreal twist to the new Cash Converters campaign. Cash Converters, world leader of the purchase-sale of second-hand goods, launches a new advertising campaign by Serviceplan France, with the concept that people don't have to concoct crazy narratives in order to sell their favourite possessions at the best price. The campaign "The Smooth Talkers" uses the register of the absurd to address the apprehension some people associate with selling goods on the second-hand market, by playing on the ambiguity between the market value and emotional value of objects. VIEW THE SIAMESE TWINS SPOT VIEW THE CHILDBIRTH SPOT Museum of Contemporary Art Chicago: Made You LookIkea: Helping HandsNRMA Insurance: Help Is Who We Are Reaffirming its commitment to HELP, NRMA Insurance has unveiled a new brand campaign that celebrates the fact that, underneath our tough exterior, Australians have a softer quality that has got us through some pretty tough times: our willingness to help each other. Created by The Monkeys, 'Help Is Who We Are' relaunches the brand by demonstrating that the people at NRMA Insurance embody the Australian spirit of helping one another, whenever called on. Shot by feature film directing duo TWiN at The Sweet Shop, the brand film features iconic Hunters & Collectors track 'Throw Your Arms Around Me', reimagined by up and coming Australian singer/songwriter Ayla. The campaign consists of 90, 60 and 15-sec spots, and runs across broadcast, print, OOH, radio and on NRMA Insurance-owned social channels.VIEW THE SPOT  When Tiger Woods plays golf, the world watches which is why Nike "Welcome Back" Tiger in this spot via Wieden + Kennedy, Portland.VIEW THE SPOT  Thailand is one of the largest alcohol-consuming countries in ASEAN - especially in mid-April, when people celebrate the Thai New Year Songkran Festival. It's a big celebration in Thailand and a lot of fun until people get too recklessly drunk. A tragic byproduct of Songkran celebrations is the increasing number of accidents and road deaths in Thailand. SangSom, one of the largest alcohol beverage brands targeting young Thais, initiated this CSR campaign called "Drink Don't Dumb". The campaign via Sour, Bangkok was developed from consumer insight and their real-life situations of being unconsciously drunk. The brand aims to remind the younger generation in Thailand to drink appropriately for fun and to stay conscious and not act dumb and stupid.VIEW THE SPOT « First « Previous Next » Last » 5 of 7 |
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A bus wrap for Perth Zoo. Agency: Gatecrasher Advertising, Perth
FCB, Chicago present this spot for the Museum of Contemporary Art Chicago
Havas Lemz have created this spot for Ikea