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Seen and noted
Save The Children: La Fiesta In the context of the International Day of the Girl Child, Save the Children presents Itzel's Feast, a campaign that seeks to highlight one of the most serious and normalized problems in Mexico: child marriage.According to Save the Children figures, more than 313,000 girls, boys, and adolescents between the ages of 12 and 17 in Mexico are married or in early unions. Seventy-six percent are girls, and in most cases, they are married to men at least six years older than them. Although child marriage has been prohibited by law since 2019, informal unions and religious rituals continue to deprive thousands of girls of their right to decide about their lives, their bodies, and their future. VIEW THE SPOT VIEW THE 3 ADS  The content film, which recreates the City of Jericho and its characters, was directed by Nicolás Pérez Veiga, produced by Primo, in collaboration with Mirada, (Wednesday´s original post studio), and with Victor Dorobantu, the actor who plays "Thing" in Wednesday. The piece also features the classic song "La Llorona," sung by Chavela Vargas. Created by Isla México, in collaboration with Netflix. VIEW THE SPOT  Cats are natural-born hunters, but these days the only thing left to chase is gossip. Thatâs why youâll always find them spying from windows or rooftops, keeping an eye on everyone else. In short, they live off itâplus the food that powers their little adventures.VIEW THE 4 ADS  Catatonia, Femess, México Vivo, the Diversity Commission of the Chamber of Deputies, The Trevor Project, Sico, and Gilead have joined forces to present 'Más que palabras' (More Than Words), a short film directed by Gerard Mates and created by Grey Mexico, aimed at raising awareness and preventing suicide within the LGBTIQ+ community. The film's screening coincided with the 2025 International Day Against Homophobia, Biphobia, Lesbophobia, and Transphobia, celebrated under the theme 'The Power of Communities'. This gathering fostered dialogue, support, and hope around a deeply painful issue that profoundly affects the LGBTIQ+ community.VIEW THE SPOT  Insight:It's common for everyone to look up at the sky and, at some point, start seeing familiar shapes in the clouds. Letting our imagination run free.Idea:With beautiful compelling images of clouds and a skyline, and just enough information for people to connect the dots. we took this insight and turned it into our new destination campaign for Aeroméxico, making it clear that wherever your imagination takes you, we can take you there. VIEW THE 3 ADS  In Guatemala, chicken isnât just an ingredientâitâs at the heart of every celebration, including Motherâs Day. On this special day, families come together to cook for the moms who fill our lives with love.Thatâs why the countryâs most beloved chicken brand celebrated Motherâs Day from the heartâliterally. If you look closely, chicken takes the shape of a heart. Inspired by this, the brand created ads showcasing the most popular recipes prepared on this day, honoring the love that fills our tables.VIEW THE 3 ADS  In a bold move that merges innovation, culture, and technology, Tecate, in collaboration with the creative agency LePub Mexico City, launches 'Tecate Light with Salt from the Gulf of Mexico.' The campaign introduces a special edition of Tecate Light, brewed with salt from the Gulf of Mexico, and spectacularly transforms a boat into a floating bar visible on geolocation platforms, positioning Mexico with originality. The campaignâs claim, 'The Light that tastes like the Gulf of Mexico,' reflects its core objective: to go beyond product promotion and pay tribute to Mexicoâs heritage and cultural identity. VIEW THE SPOT  Inspired by the gravity-defying artistry of Mexican wrestlers, Aeromexico and Ogilvy Mexico have launched 'Aeromexicanos,' to celebrate the passion for flying and Mexican pride.VIEW THE SPOT  Being brave, enjoying life, and daring to say ânoââthis is the message behind Tecateâs latest campaign, the Mexican beer brand. The campaign enlists the help of legendary actor Sylvester Stallone and features high-quality production that enhances its iconic imagery through special effects. The centrepiece of the campaign is a 60-second spot directed by Armando Bó, an Oscar-winning filmmaker known for co-writing Birdman, with co-direction by Sebastian Lopez. VIEW THE SPOT  Each year, over 140,000 children and adolescents are at risk of being recruited by organized crime, where thousands are trained to commit acts of extreme violence. â¨â¨"Bad Santa" aims to raise awareness about the serious situation affecting minors in the country, especially during a time of year like the holiday season, when family values and togetherness should prevail, but violence shows no mercy.â¨VIEW THE 3 ADS Save The Children Mexico: Fer The NotBurgers, plant-based burgers that have all the flavour of meat and are created by AI, have already been tested and approved by experts. Therefore, NotCo and The Juju are taking this test much further: to the town of Hidalgo in Mexico, where countless cases of sightings and cow abductions have been reported. In order to make the local livestock safe, they decided to create the âNotCowâ, a decoy cow filled with NotBurgers, the AI-created product that tastes like meat, with the aim of attracting aliens and, at the same time, trick them. The result? VIEW THE SPOT  The campaign highlights the sense of freedom offered by Volarisâ beach destinations, with underwater visuals showing people swimming, yet appearing to fly in the sky. The concept blends the lightness of flight with the tranquility of the sea, inviting travelers to discover these paradises with the same sense of freedom they experience when flying with Volaris.VIEW THE 3 ADS  MullenLowe SSP3 Mexico has launched the 'First Last Appointment', a campaign for the Mexican Alzheimerâs Center. The campaign seeks to raise awareness about the most common dementia today, as well as offer the centerâs services to make a timely diagnoses and give access to non-pharmacological treatments, which reduce the progression of the disease. n.VIEW THE SPOT  We turn blood donation into a heroic act, saving lives at the exact moment of the accident.VIEW THE 3 ADS Tesalia Company: Unrepeatable Commercials Güitig is the unique sparkling water in the world that has unrepeatable bubbles because the Cotopaxi, the highest active volcano in the world naturally produces a unique sparkling water due to its unique geologic default.It takes more than 35 years no make naturally each bubble. VIEW THE SPOT VIEW THE CONCEPT VIEW OUTDOOR VIEW THE AD  To illustrate the impressive range of the new electric MG SZ with a single image, we aimed to capture the reality of a long road trip. In this scenario, the passengers are the first to run out of battery, while after traveling many hundreds of kilometers, the 100% electric MG SZ continues effortlessly, thanks to its exceptional autonomy.VIEW THE 3 ADS  After her historic triumph at the 2012 Olympic Games, Adriana Araujo became the first female boxer to win a medal for Brazil. This milestone was overshadowed by the need to auction her trophy in order to fulfil her dream.VIEW THE SPOT  Apple pays homage to Mexican and Hispanic roots in its latest Shot on iPhone campaign, blending Música Mexicana (the fastest-growing Latin music sub-genre) and the traditional Mexican board game of chance, LoterÃa. Titled âSuerteâ, the integrated campaign follows the journey of a young Hispanic artist played by Iván Cornejo,VIEW THE 4 SPOTS Tada: On Fire
MEXICO
May 31, 2024 16:13 (Edited: March 27, 2025 08:34)
 In Paraguay lots of delivery apps out there are pretty boring and don't really give you a great experience. As a result, users often ditch them, and when there are too many options to choose from, they don't even bother trying new ones.VIEW OUTDOOR  Bridgerton is one of the most popular series on Netflix, with millions of fans worldwide. After two seasons, its new season will premiere on May 16th, where we will finally see the romantic resolution between Penelope Featherington and Colin Bridgerton, who broke her heart in the previous season.VIEW THE SPOT  FlashTest is a campaign to raise awareness about the most common eye cancer among children under five and to promote early detection by encouraging parents to take a simple photograph with a cell phone using the flash. This mobile-first campaign targets mothers of young children, based on three cultural insights: VIEW THE SPOT  In celebration of Earth Day, Uber wanted to highlight and promote its Uber Planet service, in which, for every km ridden, an extra fee is charged to help compensate the carbon footprint produced by the trip.VIEW THE 3 ADS Lego: Infinite Possibilities
MEXICO
May 08, 2024 11:44 (Edited: March 27, 2025 08:34)
 Mexico City, April 30. To celebrate Lego's 90th anniversary, Archer Troy, the independent creative agency, created a series of actions and different activities for all its guests and fans in an epic celebration in Mexico City. Among these actions was a unique experience based on a natural imagination booster: THE AUDIO. Thus, "INFINITE POSSIBILITIES" was an auditory experiment in which we created the first-ever audio bricks that told different stories with exactly the same set of bricks. VIEW OUTDOOR Online oyun dunyasinda guvenilir ve eglenceli bir platform arayanlar icin bu site one cikiyor. Farkli zevklere hitap eden genis oyun secenekleri ve kullanici dostu arayuzu ile dikkat cekiyor. Slot, rulet ve canli casino gibi populer oyunlara ev sahipligi yapan Pinco , ayni zamanda guvenli odeme yontemleri ve cazip promosyonlarla oyunculara avantaj sagliyor. Hem masaustu hem de mobil cihazlardan kolayca erisilebilen bu platform, keyifli ve kazancli bir deneyim sunar. Garfield: Garfield For Cats We found that cats have a much wider range of hearing than dogs (48 Hz to 85 kHz) and there is a range of frequencies that can only be heard by them.That's why, for the premiere of Garfield, we created the first trailer exclusively for cats, using this frequency throughout the video.VIEW THE CONCEPT  As part of the month of the child, this graphic campaign shows how criminal groups treat children and teenagers in Mexico, enlist them and shape them to become hitmen or criminals. Girls, boys, and teenagers should have the right to a safe environment at home, in school, and within their communities. Unfortunately, in Mexico, this right is often violated, especially among those living in poverty. Organised crime recruits thousands of them.VIEW THE 2 ADS Spider Man: Influencers Across The Spiderverse In this universe, we have no superheroes but we have influencers who will do anything for likes and views, even travel to unimaginable places. So, for the release of Spider-Man: Across The Spider-Verse, we took the most popular Spidey-Influencers in Mexico to the most unknown place of all: the multiverse. This way any friendly neighbor could cross the portal to the universe of Spider-Gwen, Miles Morales, Miguel O'hara, the universe of the Spider-Society and even meet the universe of the villain of the week: VIEW THE CONCEPT Spider-Man: Influencers: Across the Spider-Verse In this universe, we have no superheroes but we have influencers who will do anything for likes and views, even travel to unimaginable places. So, for the release of Spider-Man: Across The Spider-Verse, we took the most popular Spidey-Influencers in Mexico to the most unknown place of all: the multiverse.VIEW OUTDOOR  Girls, boys, and adolescents have the right to a safe life in their home, school, and community. In Mexico, there is a systematic violation of their right to protection, especially for those living in poverty. Thousands of them are recruited by organized crimeVIEW THE 3 ADS  After the passage of Hurricane OTIS in Acapulco, Guerrero, Reinserta moved to provide support to children and adolescents (NNyA) in the area. This March the short film made by Grey Mexico and Oriental Films was presented at Sierra Gorda 495. This emotional short film tells the story of two sisters who fear the powerful force of a "Hurricane" that finally turns out to be their aggressor. VIEW THE SPOT Spider Man : Biggest Meme Ever Spider-Man is one of the most beloved super heroes by all.Here in Mexico, our love is so big that we have hundreds of versions of him. That's why for the premiere of the Spider-Man: Across the Spider-verse movie, we assembled all the Mexican Spideys in the same place, to recreate for the first time the most popular meme of the multiverse with more than 100 influencers of our universe. Proving that anyone can wear a mask, but what's really important is how you wear it.VIEW THE CONCEPT  In 2023, Hurricane OTIS hit the Mexican Pacific coast, it did so in a surprising way, going from being a tropical storm, to becoming in a matter of hours, the strongest tropical cyclone that has attacked the coast of Acapulco.The Category 5 storm hit the iconic resort with maximum sustained winds of 260 km/h, destroying everything in its path: hotels, hospitals, homes, even the shelter where more than 100 girls were struggling to rebuild their lives. Girls who had already experienced the destruction of their homes and had been hit by a force stronger, more relentless and more lethal than any hurricane: child violence. This phenomenon is suffered by more than 60% of children in Mexico.VIEW THE 3 ADS  Wear leather can have a bigger impact than we realize. By purchasing clothes made from animal leather, people support an industry that significantly pollutes the environment, destroys ecosystems, depletes water sources, and promotes animal cruelty. It is essential to consider the far-reaching consequences of our choices.VIEW THE AD  Some disorders aren't visible, but they eventually take their toll. So, for the launch of a novel that addresses these disorders, we depict it beyond its pages. Thanks to artificial intelligence, we crafted portraits of the book's main characters. Then, together with the artist juanamatu, we created 3 hyper-realistic embroideries.VIEW THE 3 ADS Burger King: Everyone Has Hidden Talent Martin Jalfen's new 90-second Burger King film brings out the bold, the bonkers and the brilliant. Martin's signature directing style is exhibited here, particularly through the use of quick match cuts and fast paced editing, to coordinate with the upbeat soundtrack. The excitement of a new Burger King product release inspires everyone to unleash their hidden talent, and there is no lack of variety. Dive into the world of online gaming with Bons, where registration is a breeze, and our generous bonuses welcome you with open arms. With a seamless login process https://casino-bons.in/ , you'll be exploring the vast array of games and enjoying swift payouts in no time.VIEW THE SPOT  We launched this campaign to show that Bamboo Guaro activates your inner party and unleashes everything inside you. So we created these collages of different personal worlds mixed with the visual assets of our brand.VIEW THE 3 ADS  Mexico's flagship airline, Aeromexico, proudly debuts its new global marketing campaign, "Esto es Volar" ("This is Flying"), a profound celebration of the joy of flying with Aeromexico. VIEW THE SPOT  Ten years after Riot Games launched League of Legends in Latin America, the company is unveiling 'LolcitoX100pre', to recognise a decade of devotion from fans. Created in partnership with Wunderman Thompson Mexico, the activation seeks to unify the passion of more than two million Latin American players.'LolcitoX100pre' is the battle cry of this celebration that recognises the impact League of Legends has had on the region, unifying the entire area from Mexico to Patagonia,VIEW THE SPOT  With creativity from BBDO Mexico and production from La Doble, Stella Artois launches this initiative called "Friends Delivery". It is based on this truth that a brand like STELLA ARTOIS has the objective of pushing all its consumers to take that time to meet for dinner.VIEW THE SPOT |
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A new web film suporting the good work from Save the Children, Mexico 
This campaign was produced by Landia through Dentsu Creative Mexico.