Born in small village of Maharashtra – Kochara (Sindhudurg), India in 1988.
His father wanted him to pursue agricultural studies following his family tradition but he had other plans, aimed with a dream to study art where no one had even heard or dreamt, he came to Pune guided by his sister to study in Abhinav Kala Mahavidyalaya and did his foundation.
This is where he heard of Sir. J.J. Institute of Applied art, the land of artists in Mumbai.
He got in with merit, during the third year after winning a inter college competition - Vignettes for the brand Taj Holidays amongst all colleges. He was awarded a internship with Ogilvy. Which opened a whole new world of advertising for him. After which he did ATC Photography part time course for 1 year which led to him to becoming the finalist - CAG Filmmaker of the year, in the final year of graduation. He has worked with many multinational agencies like TBWA, Ogilvy, Baates, Rediffusion, Dentsu & 22feet Tribal Worldwiide.