Sally has over twenty years experience within the communication industry. She has worked in some of Australia’s leading agencies including DDB, Leo Burnett, Y&R and Samuelson Talbot. Today, she is Creative Director at CHE.
Her approach is simple, build robust brands that deliver results for clients, and emotionally connect with consumers in new engaging ways.
Sally prides herself on building strong relationships with clients and their brands. She immerses herself to find insights that will drive results and has a great track record for new business wins.
Sally has a keen eye for detail and is considered to be one of the best executers in the business.
Throughout her career she has led or been involved in the development of many of Australia’s iconic brands. She has worked within the Fashion, Homewares, Tourism and Events, FMCG and the Finance category.