TV ad: Skins: Beyond Reason

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The Furnace Sydney has put to air a new spot for Skins, entitled ‘Beyond Reason’, which was shot by Revolver Director, Jess Bluck on location in Los Angeles and cast real athletes to give the spot the authenticity it deserved. Says The Furnace ECD, Rob Martin: "The commercial is a celebration of athletes that display the natural power, strength and stamina that most of us only dream about having. It suggests that if we're not fortunate enough to have that natural power, strength and stamina, we should be wearing Skins. It's the gradient compression apparel that can help you perform beyond reason."