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Drug and Alcohol Services South Australia: Quit Your Way in May


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As Dry July does for drinking, "Quit Your Way in May" encourages smokers to try and put the durries away for the month of May. While many anti-smoking campaigns confront people with health risks, to cut through in an unexpected way, we took a different approach. Partnering with renowned illustrator, Timba Smits, we created fun, diverse, endearing characters that showcase unexpected and amusing tips and tricks to quitting.Bright, positive and inclusive, the print introduces our characters and invites people to find what works for them, recognising that quitting isn’t a one-size-fits-all process. No matter who you are, you can find what works for you and Quit Your Way in May.
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