Tinder has unveiled its latest European brand film, Wherever It Takes You, showcasing the extraordinary possibilities that can arise from a single action: a ‘Like’ on Tinder. The … read morecampaign launches with the real-life story of YouTube stars Charles and Melanie, who met on Tinder and have since risen to fame as two of France’s most popular YouTubers. The film debuts at the perfect moment when sparks fly, new connections blossom, and singles get ready for a summer full of possibilities. Charles and Melanie's story was selected as the second chapter in a series of real-life narratives highlighting talented individuals across Europe who found a connection on Tinder. The first campaign featured Brutalismus 3000,the Berlin-based duo, whose music and story embody the bold, unconventional spirit of modern connections. Tinder’s latest film rewinds the love story of Charles & Mélanie, tracing their journey from viral fame back to the very moment it all began: matching on Tinder. Through exhilarating parkour stunts and milestone achievements - like the thrill of their first million views and the launch of their YouTube channel - the film playfully captures the bold creativity that defines them. With humour and cinematic flair, it showcases their rise to internet stardom, rewinding to 2018 and their first date at a Paris café terrace after matching on Tinder.
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