Top 6: August 25th 2010
Outdoor
Swinburne University: SustainabilityTop 6: August 25th 2010
These posters were part of the advertising for Swinburne University of Technology's Engineering Faculty at their Open Day. The university places a particular emphasis on sustainability in the way they train new engineers. Working from a very tight budget, M&C Saatchi, Melbourne created an advertising piece that used a location one always finds in a university – a wall that’s been plastered over with layers of bill posters for various concerts, rallies and events. We also picked plants that are native to Australia and that require minimal watering – ideal for the current drought conditions.
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