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Top 6: September 5th 2012
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Carlton Draught: Beer ChaseTop 6: September 5th 2012
Carlton Draught, Australia's number one draught beer, and Clemenger BBDO Melbourne are launching the next ad in the much-loved Made From Beer series today.
Called Beer Chase, the epic ad sends up classic action movie car chases, with everything from cops and robbers to a rocking 1980s soundtrack… all with the classic Carlton Draught twist we have come to expect. The campaign launches in time for both the NRL and AFL finals series – the perfect time to go to the pub with your mates and watch the game while sinking a cold Carlton Draught. Beer Chase will launch with a Facebook teaser and a 90 sec online ad, followed by a 60 sec version launching on Friday 7th September. The media buy will also target movies that feature great chase scenes on both FTA and pay-TV. http://www.facebook.com/CarltonDraught http://twitter.com/CarltonDraught #CarltonDraught @CarltonDraught
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